Claim your ad space
Select the placement that gives your brand the presence and visibility you want.
Community-first advertising
Reach your neighborhood on reusable totes distributed through trusted local farmers’ markets.
Reusableagain & again
Your
Local
Market
The simple idea
We connect community-minded businesses with the farmers’ markets their customers already know and trust.
Select the placement that gives your brand the presence and visibility you want.
Review and approve your finished advertisement before the tote goes into production.
Your message becomes part of everyday errands, keeping your brand visible trip after trip.
Why it works
Your ad doesn’t disappear after one glance. It travels with the people most likely to shop, dine, hire and recommend within the community.
Your business appears on a useful item provided by a familiar local market.
Reusable totes keep your brand in view through groceries, errands and everyday life.
One practical, reusable product replaces short-lived print impressions.
Campaigns feature one advertiser per industry, so your message stays distinct.
Research-backed reach
Research from the Advertising Specialty Institute shows why promotional bags can deliver lasting brand exposure.
Source: Advertising Specialty Institute (ASI)Research provided by the Advertising Specialty Institute, ©2026, All Rights Reserved.
A balanced comparison
Digital advertising and reusable-bag advertising serve different purposes. Digital platforms offer precise targeting and campaign tracking, while reusable bags provide tangible, repeated exposure in the local community—even after the initial campaign has ended.
| Digital Advertising | Reusable-Bag Advertising |
|---|---|
| Exposure generally stops when campaign spending stops | Exposure continues as the bag is reused |
| Ads may appear briefly and can be scrolled past | The advertisement appears on a useful physical product |
| Competes with other content and advertisements | Carries participating brands throughout the local community |
| Provides detailed targeting, clicks and campaign analytics | Provides repeated visibility over the bag’s lifetime |
| Requires ongoing spending to maintain visibility | One campaign can continue generating impressions without daily media spending |
Industry benchmark
2025 Benchmark Cost per 1,000 Impressions (USD)
ASI estimates that a promotional tote bag delivers approximately 4,900 lifetime impressions at an average cost of roughly $1 per 1,000 impressions. For comparison, Pixis reported an average Google Display CPM of $2.54 in its 2025 advertising dataset, while Gupta Media reported a 2025 annual average Meta CPM of $8.19 across Facebook and Instagram.
CPM means cost per 1,000 impressions. These figures are general cost-of-visibility benchmarks and do not represent identical types of advertising exposure. Digital platforms provide targeting, click tracking and measurable online actions, while ASI’s promotional-bag estimate measures physical exposure accumulated throughout a bag’s useful lifetime. Actual costs and results vary by campaign, industry, audience, location, season and methodology.
Sources: Advertising Specialty Institute (ASI), Pixis and Gupta Media.
Research provided by the Advertising Specialty Institute, ©2026, All Rights Reserved.
Built for local business
From established neighbourhood names to businesses ready to become one.
Good to know
Each campaign is tied to a participating farmers’ market in Canada or the U.S., where the totes enter circulation throughout the local community.
No. We reserve one advertiser per business category in each campaign to keep every placement clear and valuable.
You can provide finished artwork, or share your logo and business details so the creative can be prepared to fit your selected space.
Community-first advertising