Claim your ad space
Select the placement that gives your brand the presence and visibility you want.
Community-first advertising
Reach your neighborhood on reusable totes distributed through trusted local farmers’ markets.
Local businesses belong here.
Built for community-minded brands.
Reusableagain & again
Your
Local
Market
The simple idea
We connect community-minded businesses with the farmers’ markets their customers already know and trust.
Select the placement that gives your brand the presence and visibility you want.
Review and approve your finished advertisement before the tote goes into production.
Your message becomes part of everyday errands, keeping your brand visible trip after trip.
Why it works
Your ad doesn’t disappear after one glance. It travels with the people most likely to shop, dine, hire and recommend within the community.
Your business appears on a useful item provided by a familiar local market.
Reusable totes keep your brand in view through groceries, errands and everyday life.
One practical, reusable product replaces short-lived print impressions.
Campaigns feature one advertiser per industry, so your message stays distinct.
Research-backed reach
Research from the Advertising Specialty Institute shows why promotional bags can deliver lasting brand exposure.
Source: Advertising Specialty Institute, 2026 Global Ad Impressions Study.Research provided by the Advertising Specialty Institute, ©2026, All Rights Reserved.
A balanced comparison
Digital advertising and reusable-bag advertising serve different purposes. Digital platforms offer precise targeting and campaign tracking, while reusable bags provide tangible, repeated exposure in the local community—even after the initial campaign has ended.
| Digital Advertising | Reusable-Bag Advertising |
|---|---|
| Exposure generally stops when campaign spending stops | Exposure continues as the bag is reused |
| Ads may appear briefly and can be scrolled past | The advertisement appears on a useful physical product |
| Competes with other content and advertisements | Carries participating brands throughout the local community |
| Provides detailed targeting, clicks and campaign analytics | Provides repeated visibility over the bag’s lifetime |
| Requires ongoing spending to maintain visibility | One campaign can continue generating impressions without daily media spending |
Industry benchmark
Approximate Cost per 1,000 Impressions (USD)
According to the Advertising Specialty Institute’s 2026 Global Advertising Impressions Study, a promotional bag generates an estimated 4,900 impressions throughout its lifetime, with an average cost of approximately one-tenth of a cent per impression—or about $1 per 1,000 impressions.
By comparison, recent advertising-industry benchmarks commonly place Google Display advertising at several dollars per 1,000 impressions and Meta advertising in the high-single to low-double digits. Actual digital advertising costs vary by industry, audience, location, season and campaign objective.
These figures provide a general cost-of-visibility comparison and do not represent identical types of impressions. Digital platforms offer targeting and measurable online actions, while ASI’s promotional-bag figures estimate physical exposure accumulated over a bag’s useful lifetime. Results are estimates and are not guaranteed.
Research provided by the Advertising Specialty Institute, ©2026, All Rights Reserved.
View Research & SourcesBuilt for local business
From established neighbourhood names to businesses ready to become one.
Good to know
Each campaign is tied to a participating farmers’ market in Canada or the U.S., where the totes enter circulation throughout the local community.
No. We reserve one advertiser per business category in each campaign to keep every placement clear and valuable.
You can provide finished artwork, or share your logo and business details so the creative can be prepared to fit your selected space.
Community-first advertising